CIW E-Commerce Self Study Kits (Live Labs)

Provided by

  • Sector IT
  • Course Type Online
  • Duration Part-time
  • Price Now £395.00, was £420.00 saving 6%

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About the course

A sure way of becoming an indispensable part of a web or marketing team is to acquire – and be able to demonstrate – a working knowledge of e-commerce strategies. CIW E-Commerce Specialist allows you to do just that, studying online at your own pace and convenience.

This programme is a natural step from the CIW Web Foundations course, and therefore assumes candidates already have an understanding of the foundations of web technologies, along with the ambition to master e-commerce strategies and site design. They are likely to be working in one of the following sectors:

  • Web Design
  • Internet Consultancy
  • Information Technology
  • Marketing
  • Web and Graphic Design
  • Business from other sectors for which web technology is fundamental.

As the course progresses, candidates learn advanced methods for conducting business online, including the marketing and legal issues involved – plus the technologies and software which enable e-commerce specialists to excel in their work. All of this is ideal preparation for progressing your career to the next level.

Key learning points

  • This courses teaches how to conduct business online and manage the technical issues associated with creating an e-commerce website.
  • Through a range of fascinating, in-depth modules, learners will discover the similarities and differences between traditional and e-commerce, exploring e-commerce technologies up to a sophisticated level. Course content includes:
    • E-commerce foundations
    • Law and the Internet
    • Web marketing goals
    • Online product promotion
    • Site usability
    • Customer relationship management (CRM) and e-services
    • Business-to-business frameworks
    • E-commerce site creation packages – outsourcing
    • E-commerce site creation software
    • Site development software implementation
    • E-commerce site development using commerce server
    • Creating an online catalogue
    • Inventory control and order processing
    • Payment gateways
    • E-service implementation and support
    • Transaction and website security
    • E-learning solutions
    • Site management and performance testing

Advantages of this course

  • Learners can transform their existing knowledge of web technology and become advanced users of e-commerce practices and site design.
  • It is accessible for a wide range of professionals who already use the internet at work, from web Designers to IT Consultants, Marketers – and people in a wide range of other technology-focused businesses.
  • The CIW E-Commerce Strategies and Practices course prepares candidates to take the CIW E-Commerce Specialist exam, which, if passed, leads to CIW E-Commerce Specialist certification.
  • Candidates who also pass the CIW Web Design Specialist exam earn the advanced CIW Web Design Professional certification.
  • Upon completion, learners will have a new, advanced set of career skills including:
    • Designing and implementing commerce-driven websites
    • Identifying customer needs
    • Monitoring customer usage patterns
    • Determining order processes and service after sales
    • Considering how e-business solutions can increase sales.

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