Marketing for Business

Provided by Global Edulink

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About the course

COURSE CURRICULUM

1. INTRODUCTION TO COURSE

2. UNDERSTANDING THE ROLE OF MARKETING

4. HOW TO DEVELOP YOUR MARKETING STRATEGY?

5. WAY TO DEVELOP THE TACTICAL PHASE

6. THE ORGANISATIONAL ALIGNMENT

7. HOW TO LAUNCH AND MEASURE YOUR PLAN?

8. THE CONCLUSION

Benefits you will gain:

  • High quality e-learning study materials and mock exams.
  • Tutorials/materials from the industry leading experts.
  • 24/7 Access to the Learning Portal.
  • Benefit of applying NUS extra Discount Card.
  • Recognised Accredited Qualification.
  • Excellent customer service and administrative support.

Certification:

Successful candidates will be awarded a certificate in Marketing for Business.

Who is this course for?
  • Those with no prior knowledge of marketing
  • Those newly appointed to a marketing function, or who work within a different function and want to understand their relationship with marketing to help them contribute to the marketing strategy
  • Managers and Directors looking to gain an insight into the value of marketing
  • Those who don’t directly have a marketing responsibility but would benefit from a greater understanding of what marketing is all about (e.g. product managers, public relations officers, marketing assistants, sales staff)
Requirements
  • There is no experience or previous qualifications required for enrolment on this course. It is available to all students, of all academic backgrounds.
Career path
  • Marketing Consultant
  • Research Analyst
  • Marketing Associate
  • Marketing Executive
  • Marketer
  • Brand Specialist

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